Tag Archives: facebook

Brickberries For Breakfast

Single blackberry

I know it’s Friday and, therefore, I’m supposed to be doing a food theme.  Something happened to me yesterday which is food-related in name only but I guess it will have to do because I want to write about it while it’s still fresh in my mind.

I use a Blackberry (that’s as foodie as we’re getting today) as my primary communications device when I leave the office.  Yesterday, as I went into NYC for meetings, I updated an app (Facebook) and rebooted the device as usual.  Done it many times and never an issue.  Except yesterday, when it became a Deadberry.  A Brickberry.  A Blackberry that powered up but wouldn’t boot.  What a day it became and in perspective, what a lesson. Continue reading

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Filed under Reality checks, Thinking Aloud

Here’s Why Facebook Mail Might Fail

Image representing Facebook as depicted in Cru...

I’m sure you’ve all read about Facebook adding email to their social platform.  If you didn’t know that you can read Gizmodo’s report here and there are lots of others out there.  It’s being mentioned as a Gmail killer and as a threat to Yahoo mail (the world’s biggest provider).  It incorporates email, SMS, Facebook messaging and chat.  Given that Facebook has half a BILLION people using its platform, it’s not hard to think that way.

But I don’t.  And here’s why. Continue reading

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Filed under digital media, What's Going On

4 Marketing Improvements To Make Now

TV Shows We Used To Watch - 1955 Television ad...

Did you run into any friends this weekend?  You might have and I’m willing to wager that the conversation wasn’t solely about their lives and how great they are.  It’s like the joke where someone is chattering about themselves for 10 minutes and then says “but enough about ME! How do YOU like my watch?”  No one would really do that, right?

Wrong.  Seinfeld built a TV series about that sort of self-centered mindset and lots of marketers continue to behave that way every day.  So in no particular order, here are a few things they might think about doing differently. Continue reading

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Filed under Consulting, digital media