September 29, 2017 · 9:42 am
We’ve arrived at Yom Kippur again and there is a part of the holiday’s traditions that involves food so it’s an appropriate Foodie Friday topic. Beginning this evening, those who observe the holiday will fast for 24 hours. Traditionally, the meal that follows the fast is “dairy”: bagels, cream cheese, smoked fish of some sort, a sweet noodle dish called kugel, and cakes. The thinking is that a relatively bland meal is appropriate following a fast and the dishes can be prepared ahead since one doesn’t do work of any sort on the day. Hey – if Sandy Koufax can skip work and not pitch the World Series (which made a huge impression on me back in 1965), you and your bubbe can stay out of the kitchen.
My family generally had whitefish salad, egg salad, and tuna salad available as well. I know that blintzes are big with some families, although my family was never patient enough to cook them (listen, when you’ve not eaten for 24 hours, even another 10 minutes is an eternity). Everyone would generally grab whatever was available to eat immediately, breaking the fast while their bagel toasted.
Obviously, there is a much more important aspect to the holiday than food. Last year I wrote that:
Most people think of the day in terms of atoning for one’s sins. That’s not quite right in that it’s an incomplete statement. That atonement is only a part of the equation. There is a broader focus on other things as well. One is charity, one is repentance and the other is prayer. Those things can also be interpreted as trying to embody high ideals, returning to those values and ideals if we’ve strayed from them, and self-reflection.
Whether you’re Jewish or not, taking a day to think about that three-legged stool is a valuable thing, both personally and with respect to your business. Since this is a business blog, let me focus on the business aspect. Every business needs to give back somehow. Whether it’s mentoring on a pro bono basis or sponsoring a Little League team, it’s not only smart marketing. It’s the right thing to do.
Atoning in business is simply reflecting on the times over the past year when you missed the mark and determining to do better. It may be a badly handled customer service issue or it may be treating an employee badly. Identifying those instances and improving the future is a fundamental part of being a good businessperson.
And prayer? I’ll leave that to you. I was always taught that prayer is not about you and shouldn’t focus on your wants. I think even atheists can pray since, as Emerson said, “Prayer is the contemplation of the facts of life from the highest point of view.” Not a bad place for any businessperson to be.
Happy New Year!
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September 27, 2017 · 10:32 am
As I mentioned in this space a while back, we sold Rancho Deluxe. The process of getting it ready for sale forced us to look at every single thing in the place. We made piles. One for stuff we’d keep and, therefore, have to pack and move. One for stuff we’d donate. One for stuff that was worthless and was trash. My old college papers fell into that pile, although I’m not sure my folks would agree with the categorization since they paid for the education. The last pile was for stuff we’d sell.
It was an interesting process since it forced us to really think about each item. What struck me was how little we actually kept and how much of what was in that house was just clutter. Of course, each of us has a ton of clutter in our lives, as do our businesses. I’m pretty sure that each of us could do with a decluttering as well.
Is your business media of some sort? My guess is that revenue pressures have forced a tremendous amount of clutter into your content. The commercial and promotional load (non-program material) in TV is damn near double what it was years ago. Websites are unusable due to pop-ups, pop-unders, autoplay videos, and other crap that generate minimal revues and maximum anger. The clutter of on-screen graphics has grown to obscure important parts of news, sports, or entertainment programming. The sports business is adding more logos and signage everywhere, ala NASCAR. While I know NASCAR fans are incredibly brand-loyal, I also wonder if there is a certain amount of brand blindness that occurs, much as ad banner blindness is something researchers have found to occur on cluttered web pages. No one watches anything (maybe other than the Super Bowl) for the ads.
Look at your inbox. How much email is newsletters you don’t read or email from companies from which you bought something five years ago? How much of your social news feeds is clutter? How about unsubscribing from the former and using mute on the latter?
How many companies or people with whom you do business are jerks? How about decluttering and finding alternatives? How many things on your calendar are obligations that aren’t of interest? Maybe decluttering them from your calendar will give you the time to pursue what you really love?
I’m still working on this. My fridge is often full of random bits of food that have seen better days and there are clothes in my closet with holes and stains that I keep because of an emotional tie of some sort. Still, I tossed an awful lot of junk and am selling off even more. I’m using the money to buy things I really want (and I know I really don’t NEED much of anything). Worth a try?
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September 25, 2017 · 12:03 pm
“The only constant is change” is an old saw, but it got to be so because it’s true. I mean, it was uttered by an ancient Greek philosopher (Heraclitus) and has been repeated for 1,500 years. Change is inevitable yet a lot of us are incredibly resistant to it. We carry that resistance into our business lives as well.
Most businesses are pretty good at living in today. They have a grasp on their current situation and have allocated resources to deal with their daily operations based on that situation. A lot of businesses also have a grasp on what will happen tomorrow. They plan lines of succession within departments and train their staff to move up. They allocate capital to grow strategically based on how they see tomorrow playing out. Generally, the short-term doesn’t portend radical change.
The problem occurs when you ask businesses (and people) to think about the day AFTER tomorrow – the longer term in which change occurs. In some cases, people don’t even recognize that there will be a day after tomorrow. Try to have a chat with a 23-year-old employee about retirement and the need to start saving today for something 50 years down the road if you want proof of that. A lot of managers guide their businesses based on a series of short-term plans and goals without contemplating the sustainability of their plans over long-term. They don’t embrace change because they don’t want to accept that it’s going to happen.
The music business fought change and where are they now? My beloved TV business is going through this now as they continue to deny cord-cutting is a problem and refusing to adjust to this massive change. On the non-business side, I believe that many of the challenges our country faces are due to the refusal to accept how our demographic and economic base has changed. That refusal, both in business and outside of it, sparks fear as the signs of change become more prevalent. It’s really only traumatic, however, if we try to resist rather than accepting change and planning for it.
I believe in controlling your business. That means you need to contemplate change, accept it, and revise your plans before change happens to you and not because of you. Things happening due to circumstances beyond your control should be rare if you look to the day after tomorrow, embrace the inevitable change, and having a clear picture of where you’re going, not clinging to an unreasonable and unsustainable changed past. Make sense?
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