Monthly Archives: March 2011

Everything’s Different

I’m sure you pay attention to one sort of social stream or another.  Maybe it’s a Facebook news feed; maybe a list of friends or business contacts on Twitter.  I do, and what’s interesting to me is that often the age differences between some of the folks I follow come to the fore in a not very subtile way.  This happened the other day when the internet service went out in someone’s building and they wailed about not being able to get anything done.  I’m paraphrasing here but there was a shout out to us oldsters asking “how the hell did you get anything done without technology.”  Damn good question – thanks for asking. Continue reading

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Filed under Consulting, digital media, Reality checks

Welding On The Dealer Plate

Automobile dealership - service and repair are...

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I’m sure you’ve bought a car at some point or known someone who has (that ought to cover all the bases!). The last time I did so, I had a discussion with the salesperson about what value was assigned to the advertising for the dealership they were asking me to do. She was kind of taken aback and didn’t quite know what I was getting at. I asked her if the dealership routinely placed license plate frames with the dealer name and other information on every new car. She said “of course – it’s standard practice”. I told her my standard practice is to remove them in the parking lot before I drive off with the car unless I’m being paid to serve as media for her business. I know – selling me a car might not be worth it!
I raise the point because you might be thinking – oh, it’s just car dealers and no one likes them anyway. But it’s not. Continue reading

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Filed under Huh?

Heavy Research

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I tried to catch up on a backlog of reading over the weekend since I was in no shape to do much of anything else. One of the piles contained this month’s Wired Magazine and I had to good sense in the midst of my delirium to tear out an item that caught my eye. For those of you playing along with our home game, it’s on page 18 of the April 2011 issue and is called “Heavy Research.” Besides reminding us of a fundamental part of real journalism it also makes an excellent business point as well. Continue reading

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Filed under Helpful Hints, Reality checks

Face Masks

Swine Flu Maximise protection 0 H1N1 Influenza...

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I woke up Friday morning with a cold. By Saturday it had taken root throughout my body and I had the classic chills (and a very low grade fever), no energy, a rattle in my chest and a head that felt as if it needed a sump pump. A very pleasant weekend indeed!
Since I stopped commuting on trains and riding in elevators every day I haven’t been sick at all. This isn’t a coincidence and I had been on a train, in an elevator, on the subway, and in a number of offices early last week. I’m sure sniffles abounded. As did a business point. Continue reading

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Filed under Thinking Aloud

That Smell

Tandoori Chicken, Mumbai

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The Mrs. and I went out for dinner the other night and since it’s Foodie Friday I thought that could serve as our food-related jumping off point.  It was an Indian restaurant, the latest branch of an excellent group.  We’ve eaten in two of their other places in nearby towns and were kind of excited to try something only a few minutes’ drive away.

The food was excellent – generous portions that were well prepared.  The service was good as well so you’re not going to get another customer service rant today.  However, we probably won’t be eating there again and the reason why is instructive. Continue reading

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Filed under food, Helpful Hints

What Am I Doing Here?

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I received a note from an old friend this morning.  He caught me up on the changes in his life (wouldn’t it be nice if someone you knew over 50 had some stability?) and said he was prompted to reach out by this blog.  Apparently he’s been reading me for a bit and felt as if he should acknowledge that.  Of course he didn’t really need to but it goes without saying I’m glad he did.  It also got me thinking about some of the reasons I do this.  No, I’m not going to repeat this post on my reasons for blogging.  But I do want to point out a couple of things that may help you to think through why you might want to give this a try or, if you’re currently writing a blog, areas of focus for your business blog. Continue reading

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Filed under Consulting, Thinking Aloud

Getting Fitted

A friend of mine sent some of us in our golf group a photo of some clubs he is thinking of buying.  The clubs were displayed with a sale price and his caption was “better golf through MasterCard?”  It’s a common thought among golfers – I’ll just buy a better game.  As one who is constantly in search of that elusive improvement, I’ve stood in many a golf superstore and felt exactly the same way.Better golf through tech

As it turns out, the advice I gave him isn’t bad advice for business.  You see, I’ve worked with companies who thought they could buy their way to a better game too.  Let me share with you what I told my friend and I think you’ll see how it applies to the companies as well. Continue reading

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Filed under digital media