Can We Talk?

LONDON, ENGLAND - MARCH 25: In this photo illu...

There is a study out which tries to answer the questions about the value of social media for marketers.  Honestly, I’m surprised that the conversation for marketers is “should we” rather than “how can we”.  How can engaging with your customers be bad? Continue reading →

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Filed under Consulting, digital media

Simply The Best

PASADENA, CA - JANUARY 15: (FILE PHOTO)  Walte...

What a strange and wonderful weekend.  Tom Watson‘s wonderful performance, Walter Cronkite‘s passing, and an anniversary (not mine!) that shows what we can accomplish if we all think “can” and not focus on “can’t”.  So much inspiration, some sadness, but mostly amazement along with a few lessons. Continue reading →

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Filed under Huh?, Reality checks, Thinking Aloud, What's Going On

Grilled BBQ

The result of smoking pork ribs.

It’s Friday so we’re back to food! Today’s discussion is how one cooking term can mean something totally different to two different people, a lesson which, of course, I think extends to business as well.  I had a chat the other day with someone about cooking a particular dish and they referred to it as “barbecued”. I asked them what they meant because that’s one of those nebulous terms that can mean any of several things depending on the speaker’s point of reference. Continue reading →

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Filed under Helpful Hints, Thinking Aloud