One could have a very busy business life and do nothing but go to conferences. It seems as if there is an “important, major” conference going on 24×7 and while I keep hearing that the economy has curtailed them, I’ve seen very little evidence of it. As soon as something begins to gain traction in the marketing or media world, BOOM – a conference . Think I’m kidding? Do a search on “social media conference” and see what you get. Continue reading
Tag Archives: social media
Value Added

- Image via CrunchBase
When you go to a restaurant, they don’t charge you only for the cost of the ingredients used in preparing whatever it is you’re eating. In addition, you’re paying for the preparation of those ingredients, the people who serve you and see that you’re comfortable, the building itself, and a profit margin. What you’re really paying for is the value added by the kitchen staff to those ingredients and the rest of the staff in serving them. Continue reading
Filed under digital media, Thinking Aloud, What's Going On
Make It Up!
This post isn’t going to make a few of you out there very happy. But if it doesn’t, hopefully it’s because you have a guilty conscience and are going to do better in the future. You see, today’s topic is making stuff up and while I’m a big fan of fiction, I don’t think it has a place when it’s labeled as fact. Continue reading
Filed under digital media, Helpful Hints, Reality checks


