Tag Archives: Searching

The Information Booth

I was meeting someone at Grand Central Terminal last week (and for you non-NY‘ers, Grand Central Station is a subway stop; GCT is the commuter train station).  We agreed to meet “at the clock” which everyone knows is the clock atop the information booth in the middle of the building.

The Seth Thomas Clock Company-manufactured clo...

Image via Wikipedia

I was a few minutes early and as I was waiting, I overheard the person in the information booth as she dealt with the line of folks needing help.  What struck me wasn’t the speed with which she answered the questions (how the heck do you keep track of all those bus routes in your head?).  Instead, I was impressed with something else, something that is the yet as unfound grail in digital, but one which Siri and other voice interfaces may be on the way to finding.

Continue reading

Advertisements

Leave a comment

Filed under digital media, Thinking Aloud

Personal SEO

Ensure Website Visibility With Search Engine O...

Image by hongxing128 via Flickr

You might have read or heard about Search Engine Optimization or SEO for short.  While it’s not the focus of my consulting practice, it is one of the areas in which I offer advice.  In a nutshell, it’s about getting found.  I mean, when one thinks about how much STUFF is out there on the interwebs, climbing to the top of the results pages people get when they search for various information is kind of important.  After all, when was the last time you made it to page 3  of the search results?

So that’s kind of the answer to why one might want to practice SEO.  But I think some basic SEO principles apply to you as an individual and not just to your digital life.  Let’s see if you’re with me. Continue reading

Leave a comment

Filed under Helpful Hints, Thinking Aloud

Grown-Up Supervision

Image representing Google as depicted in Crunc...

I’m sure you read about the change of command at Google last week.  The CEO stepped aside (is it down or up?) to let one of the founders run the company again.  That’s not particularly unusual in the business world.  Except that it’s Google. Aside from the fact that it’s a huge company with major impact on just about everything digital, there was something in the aftermath of the announcement that caught my eye and raised a point I’d like to share. Continue reading

Leave a comment

Filed under digital media