We’ll end the week with a Foodie Friday thought from the good folks at Blimpie. Actually, the sandwich that prompted the thought is from them: the thought itself comes from me. The sandwich in question is the Blimpie Special Vegetarian 12 inch sub, which began as an off the menu item but is now part of their culinary repertoire. I’ll say upfront that I have no particular beef (no pun intended) with Blimpie. I used to eat their sandwiches all the time and one of the great joys of my youth was grabbing the biggest Blimpie combo I could buy and going to watch a basketball game.
Image by mokolabs via Flickr
I bring them up because that which I’m about to tell you is an example business thinking that’s off the mark in my opinion. Let’s see what you think. Continue reading
Consult Keith 