Fascinating, scary article on a report from Nielsen about the relationship between innovation and the physical proximity of senior management. Anyone who has ever worked in a big company isn’t going to be shocked by the news, but it turns out that “companies that take a hands-off approach with product development incubation and also employ other innovation best practices, on average derive 650% more revenue from new products than companies that do not follow these practices ” as reported by Media Post. Continue reading
Category Archives: Consulting
Piece Work
There is so much going on – The U.S. Open, World Cup, Father’s Day – that it’s hard to know about which topic to write. But since it’s Friday, I know the answer: food! There will be lots of cookouts this weekend – we’re going to a couple – and it’s interesting me to that I can see which hosts have lots of business savvy and which have less just from their menu. Am I psychic? Continue reading
Filed under Consulting, food, Helpful Hints, Thinking Aloud
Looking at Two Trends
I wrote the other day about ten trends to watch coming out of the BMO Advertising and Marketing Services Conference. Today I want to dig a little deeper into two of them and discuss why I think they’re relevant even if you’re not an advertising or marketing service business.
Trend number one was the incorporation of technology into other industries. In a nutshell, this means Internet Protocol-based communication systems being mixed into objects such as refrigerators, roadways, and elsewhere. Trend number two, which is an outgrowth of trend number one, is the explosion of data available today. Here’s why you should pay attention. Continue reading
Filed under Consulting, digital media, What's Going On
Consult Keith 