March 11, 2011 · 11:35 am
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For today’s Foodie Friday Fun post I want to talk about what the food court tells us about media. I know – exactly what you were thinking about yourself. But there really is an analogy in there.
I’m sure you’ve wandered around the mall and as you get to the food court you’ve had folks come up to you with samples of food. Maybe you had the same experience at the supermarket or Costco. Sampling isn’t exactly a new strategy, even in media. Movies have been giving away samples – the “coming attractions” – for as long as I can remember. So what’s different and why is it important? Continue reading →
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Filed under digital media, food, Thinking Aloud
Tagged as business, Business model, business thinking, Costco, digital media, economy, Food and Related Products, Food court, media, Reality checks, technology
November 19, 2010 · 11:52 am
It’s Friday and so we turn our attention to something food-related. With Thanksgiving right around the corner, I took notice of something in the store the other day and it triggered a thought. The product was Kitchen Bouquet, which is something one might use in making gravy. Of course, it has business implications as well. Continue reading →
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Filed under Consulting
Tagged as business, business thinking, cooking, Food and Related Products, Holidays, Home, Kitchen Bouquet, life lessons, management, managing, Thanksgiving
August 30, 2010 · 1:12 pm
Some things just make you shake your head and today’s USA Today brought along another one of them. It’s almost as if the aftermath of the BP spill never happened or, at best, as if some folks are either not paying attention or just not getting what they’re seeing and hearing. I know it’s not Friday but this is food-related, sort of. It’s really about business and responsibility in my mind but I’ll let you be the judge. Continue reading →
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Filed under Helpful Hints, Reality checks
Tagged as advice, business, business thinking, Customer service, Eggs, Food and Related Products, marketing, Marketing and Advertising, Reality checks, United Egg Producer
Consult Keith 