Have you ever been out someplace and seen an older woman dressed up in tweeds, long gloves, and a hat? You probably didn’t give her much thought but she is a perfect example of what’s happened to a lot of media and marketers. At one point in time, she was fashionably outfitted and may even have stood out for her good taste. Today, she’s an anachronism. You see, the world changed and she didn’t. Continue reading
Filed under digital media, Helpful Hints, Thinking Aloud
You’re an artist and you play to make yourself happy. Having spent some of my life as a performing musician, I know the joys of practicing (and that’s not sarcasm) to get better and do things you couldn’t before. But I believe it would be hard to find any performer who didn’t think it was even better when you had an audience there to support you and show you some love for all that hard work. You’re in it together. Continue reading
Filed under Helpful Hints, Reality checks, Thinking Aloud, What's Going On
Times are tough. I know – huge news. But one would think that because of that marketers would be exceptionally careful with every penny. One would think…and one would be wrong! Need proof? How about this: Continue reading
Filed under Consulting, digital media, Helpful Hints, Reality checks
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