December 18, 2008 · 8:09 am
You never know when you’re going to have an epiphany. The other day I was on a flight to Toronto which was unusual only in that it was only an hour late, not bad these days. As we were landing, the flight attendant reminded us that the use of cell phones while taxiing is prohibited in Canada, unlike the US where you can hear them fire up as soon as the wheels hit the tarmac. Unfortunately, most of the passengers must have thought we had landed in Cleveland since a lot of phones were turned on as we landed. And then the flight attendant spoke. Continue reading →
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Filed under Consulting, Helpful Hints
Tagged as business, business thinking, Canada, Madoff, management, Mobile phone, strategy, Toronto, United States, US
December 16, 2008 · 12:09 pm
One of the hottest topics I find myself discussing with clients these days is Search Engine Optimization. the reason for this is that the biggest challenge today, unless your name is Google, Yahoo, or MSN, is for people to be able to FIND your content. Most trips to the web begin with a search of some sort so how your content bubbles up in natural search results (as opposed to paid ones) is important. But I’m left with a weird feeling about it. Continue reading →
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Filed under Consulting, digital media, Helpful Hints, Reality checks
Tagged as google, marketing, MSN, Organic search, Search, search engine optimization, Search Engines, SEO, Web Design and Development, Web search engine, yahoo
December 15, 2008 · 2:03 pm
I read something today that reminded me of learning to play a musical instrument. For those of you that have never had the pleasure, it’s an interesting process. I play several instruments (not as well as I used to) and the thing that always stuck me was how hard it was to make something that you KNEW could produce beautiful music actually to do so. Continue reading →
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Filed under Consulting, digital media
Tagged as advertising, business, Business model, facebook, John Bell, Marketing and Advertising, Music, Musical instrument, Randall Stross, Social network
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