Did you run into any friends this weekend? You might have and I’m willing to wager that the conversation wasn’t solely about their lives and how great they are. It’s like the joke where someone is chattering about themselves for 10 minutes and then says “but enough about ME! How do YOU like my watch?” No one would really do that, right?
Wrong. Seinfeld built a TV series about that sort of self-centered mindset and lots of marketers continue to behave that way every day. So in no particular order, here are a few things they might think about doing differently. Continue reading
Consult Keith 