Tag Archives: life lessons

May 3, 2012 · 9:27 am

Overtime

I’m kind of tired this morning.  I stayed up to watch the first overtime period of a hockey game last night, which turned into a second period and then a third.  In the NHL, playoff overtime periods are the same 20 minute length as a period in a regular game, so it was the equivalent of watching almost a complete second game.  The thing that always strikes me about OT (as overtime is commonly known) is how the players deal with it.  After all, they’re told to put out 100% effort during the game, so what’s left in their tanks if they’re doing that?

into.overtime

(Photo credit: MelvinSchlubman)

It’s a good question for all of us in business.  Then again, we don’t play OT since there’s really no game clock any more.  Overtime is the quaint notion that there is work beyond normal working hours for which we get paid additional money.  Of course, with our “always on” technology, it’s not unusual to receive (and reply to) emails and documents at any hour.  In fact, I’ll bet most of you get antsy if you send a note at any time and don’t receive a reply within an hour.

There are lots of issues here.  The biggest is the same one the players face.  They’ve given everything they have to win during the allotted time and then find out that because they haven’t accomplished the goal they’ve got to continue to give more.  Can they?  These OT games often come down to conditioning and team management – who’s got the fresher legs.  That’s why as managers, we need to make sure our people are pacing themselves since there is no clock in business any more.  Sometimes our best performers will burn themselves out if we don’t make sure they’re turning off the mail and setting the phone to mute, at least on the weekend.

The notion of paying people for overtime work is a fair one yet I don’t know how anyone keeps track.  Business is not just done in the office and burnout can happen anywhere.  There is no clock in business – most of us don’t “punch in” and “punch out.”  As a result, we need to be cognizant that the game might go into OT, the little breaks in between periods of game action won’t be enough to fully recover, and we need to have the stamina to compete.

Make sense?

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April 12, 2012 · 6:16 am

Getting Engaged

I’ve been married a very long time (33 years and counting, thank you) but I still remember getting engaged.  I have no clue what it’s like today, but it used to be a big deal and there was a ritual to be followed (I still thank my lucky stars that her father was way easier on me than he should have been…).  I spend a fair amount of time these days talking about getting engaged except it’s not with my daughters (statement of fact, not a complaint!).  Instead, clients and I talk about “getting engaged” with their consumers.  The thought struck me that it’s not all that dissimilar.

Three stone engagement ring - in yellow gold -...

(Photo credit: Wikipedia)

An engagement is a commitment in either sense of the word (marriage or otherwise).  The only way one partner can figure out if the other is worth spending a lot of time with is to engage one another in dialog.  You know –  appropriate questions, thoughtful, honest answers – a dialog.  Obviously, you can’t spend your time telling your prospective partner how great you are.  Things go a lot more smoothly if you spend a fair amount of time telling them how great THEY are.  While it’s important to keep your own goals in mind, you can’t be a crazed egomaniac if an engagement is your objective.

The hard part is listening.  As marketers and content producers, we tend to put out a lot about ourselves and don’t take in enough about our potential customers.  As an aside, we do the same as managers in a lot of cases – “jobs” are often known as “engagements” after all.

We need to woo our customers, our users, our clients  – whatever you want to call those who pay the bills – as we would a potential spouse.  That’s the only way to get engaged.  Hey – who says romance is dead!

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April 9, 2012 · 9:09 am

Taking An Unplayable

The things we learn from golf!  I know, I’ve written about that before, but yesterday’s conclusion to The Masters provided such a great example as to why the lesson of the golf course apply to the world of business.

I’m talking, of course, about Phil Mickelson‘s decision-making on number 4. For those of you who didn’t see or haven’t heard about it, Phil was at the top of the leader-board when he hit an errant shot on a par 3. His error was compounded by the fact that it hit a grandstand and bounced further away from the hole. In fact, it wound up in some thick brush. This piece provides a good overview.  For you non-golfers, when your ball winds up in a place like this, you can do one of four things:  Play the ball as it is or take a penalty stroke and use one of three options under the “unplayable lie” rule.  In Phil’s case, two of the three options weren’t available to him – it’s too long an explanation for this space – but the third one – replay the last shot from the previous spot certainly was.  That would have been back on the tee, hitting your third shot (on a par 3) into the green.

San Diego's favorite son pitches one of only a...

(Photo credit: Wikipedia)

Phil elected to play the ball as it was and ended up making 6, and given where his ball was that was about as good a score as he could have expected.  His decision-making process is a great business example.  Phil elected not to cut his losses (take the penalty and start over) and I think it cost him the golf tournament.  This is the same guy who lost the U.S. Open a few years ago making exactly the same decision – try to hit an impossible shot instead of cutting your losses.  Obviously he won The Masters a couple of year back trying and making a difficult shot onto a par 5 from the trees (no, golf is not played in the woods – some of us just go there a lot).  In some ways, that just reinforced what is generally not the best course of action.

None of us like to admit that we need to take the hit and start over.  Most of us talk about “throwing good money after bad” as a negative.  The hard part is stepping back and assessing the situation without emotional involvement about all you’ve invested so far.  You need to build in decision points and discuss where you are with others and adjust the plan.  The caddy is out on the course not just to lug the golf bag and whether it’s in-house staff of consultants like me, someone needs to help make the decision to take the unplayable and live to fight another day.

What do you think?  How do you know when it’s time to go back to the tee or when trying to stick it out is the best course of action?

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