Tag Archives: Food

Local Flavor

This Foodie Friday I’m writing to you from a condo in Myrtle Beach. It’s a place I used to come to only once a year with my golf outing but now that I only live a couple of hours away I’m down here more often. I’d be lying if I said that Myrtle Beach is one of my favorite places to go. Honestly, except for the golf (and there is LOTS of that here), there really isn’t much about it to love. The beaches further north on the coast are way better – less crowded, prettier, and less touristy.

Photo by Gabriel Garcia Marengo

One thing my golf group learned about Myrtle Beach long ago was that there really isn’t a lot of great food here. Oh sure, damn near every chain restaurant has one (or more) iterations and there are local executions of generic food types that one can find anywhere: Italian, sushi, burgers, etc. There are, however, a handful (OK, a couple of handfuls) of places that do their damndest to capture the local flavor and that’s our topic today.

I wrote about Mr. Fish 10 years ago and I still visit when I’m here. His success at capturing the local seafood flavors of the Carolina Coast has enabled him to build a much larger place. There is a huge local supermarket here – Boulineau’s – that has a great kitchen serving local specialties and taking out the fried chicken to the beach is a local tradition.

I’m not going to run down all of the local places that do similar things but it’s instructive to any of us in business. Sure, the national chains are mobbed by tourists that love the notion of eating the same meal here as they can get at home. Those aren’t the loyal customer base though. Any business should be trying to be a local business even if the local outpost is one of many. I represent a national coffee franchise that insists that each local cafe be decorated in a local style, using photos of the town in which it’s located. That’s smart in my book.

People look for the local flavor. You can see it in the push to patronize local small businesses. How can your business be “small” and capture the local flavor even as you grow? Something to think about!

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Filed under Consulting, food, Thinking Aloud

Harder Than It Is

Happy Foodie Friday! I was menu-planning the other day (an absolute must before the weekly trip to the grocery store) and I came across a dish that I know to be pretty easy to make yet which appears way more difficult. I’ve served it before and people are always all “oh, that must have taken hours” about it when it’s really about a 15-minute prep. As an aside, there are many other dishes I know – really good Bolognese sauce, for example – that take way more time than you’d think even using a pressure cooker to speed things up.

Seeing that dish got me to thinking, in a roundabout way, that we humans have a tendency to think things are way more difficult than they are in many cases. In fact, I think some of us go to great lengths to make it that way. I’m not talking about a particular type of person I’d run across in business every so often. You know the one – they create problems so that they can solve them and be the hero. No, what I’m talking about is that we love to make things harder than they actually are.

Think about it. What things did you do today that purposefully made your life more difficult ? It was probably so small a thing, or something so ingrained in you, that you didn’t even notice that you did it. Maybe you didn’t set your alarm to allow for enough time to be someplace. Maybe you sat on a task until right before a deadline and you couldn’t get it done on time because something unforeseen happened.  Or maybe you just enjoy the drama. It’s sort of the same thrill as riding a roller-coaster, right? You put yourself in danger and when you survive, you feel a thrill.

Here’s my take. Life can be like some seemingly-fancy dishes – much easier to pull together than meets the eye IF – and it’s a big if – you have the skills required, leave adequate time to complete the task, and don’t make it harder than it has to be. All of us make our lives both in and out of business harder than they have to be at times and unless and until we recognize the times that we’re doing it, nothing much will change.

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Filed under food, Helpful Hints

The Sides

This Foodie Friday, I want to discuss what is a sometimes-overlooked ingredient in a successful meal – the sides. I’ve got a friend who shows up for dinner every so often and the question is never “what are you making?” but “what are the sides?” That got me to thinking.

You probably haven’t given much thought to the role that side dishes play. First of all, they can help balance out the nutrition of your meal. I’ll plead guilty to being very “main” focused (you can read that as “protein”). Making a smart choice about serving a seasonal veggie or a salad or a roasted root puree of some sort can support the main dish in a way that actually improves it. Think mashed potatoes and meatloaf, for example. Many really good sides require very little work and can be prepped and assembled while the main is cooking.

There is actually research that bears out the importance of side dishes to restaurant diners. A research company published a report in 2013 called…

The Starters, Small Plates & Sides Consumer Trend Report, which details the importance of side dishes in the consumer’s choice of entree. 36% of consumers stated they selected an entree based upon the accompanying sides, and 46% stated they were less likely to order an entree if it came with an accompanying side they disliked. In addition, about 45% of consumers prefer familiar sides over unfamiliar sides. Sides can make or break an entree.

So there you go. Of course, the same is very true in business. Every team has its “mains” but every team also needs its sides. I have rarely found any star manager in business who also didn’t surround him- or herself with a phenomenal bunch of people that might not have been stars themselves but served to make the entire team better. These folks – analysts, accountants, and others – are the ones who usually aren’t front and center but who make the business successful, just as the sides make the main shine and the meal a success.

Our job as managers, much like that of a skilled chef, is to figure out the accompanying sides. I’ve sat with many clients who point out after some business development star has come to pitch them that the “star” isn’t going to work on their business day to day. It will be the “sides”. The smart clients always asked about that, often wanting to meet the people who would be on the account day to day. I know I usually asked about that as well when I got pitched by an outside firm. If the sides weren’t very good, I’d usually pass on the rest of the “meal.”

Don’t ignore your team’s sides. You’re only as good as they are!

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Filed under food, Helpful Hints