I read something this morning which I find to be disturbing. It’s a quote from Michael Roth, the Chairman of Interpublic. I’ll get to the quote in a second but the reason why I find it disturbing is that it reveals a fundamental flaw in the media world. It’s not something that’s new but it has had a negative impact for many years and that impact is only increasing. Continue reading
Tag Archives: advertising
Thinking Our Way Into A Depression
- Image via Wikipedia
There are dozens of media trade publications and hundreds (thousands?) of blogs writing about the media business. For the past six months, nearly all of them have adopted this “world is coming to an end” mentality that seems to leave little choice for anyone selling online media but to drink heavily and abandon all hope of making your numbers. Continue reading
Filed under Consulting, digital media, Helpful Hints, What's Going On
Be Nice
Interesting pickup today by the folks at Lost Remote about an ad campaign run by The Austin Statesman. They’re using TV commercials to rip TV news as you can see from this video
I’ve got a number of issues with this. Continue reading
Filed under Helpful Hints, Reality checks, Thinking Aloud, Uncategorized
Consult Keith 