Category Archives: Thinking Aloud

What Am I Doing Here?

Opening (inverted) and closing question marks ...

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I received a note from an old friend this morning.  He caught me up on the changes in his life (wouldn’t it be nice if someone you knew over 50 had some stability?) and said he was prompted to reach out by this blog.  Apparently he’s been reading me for a bit and felt as if he should acknowledge that.  Of course he didn’t really need to but it goes without saying I’m glad he did.  It also got me thinking about some of the reasons I do this.  No, I’m not going to repeat this post on my reasons for blogging.  But I do want to point out a couple of things that may help you to think through why you might want to give this a try or, if you’re currently writing a blog, areas of focus for your business blog. Continue reading

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Filed under Consulting, Thinking Aloud

Shrink The Joint

Bruce Springsteen (with Max Weinberg in backgr...

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If you’ve been following along in this space you know that one of my favorite artists is The Boss.  I’ve seen him many time over the last (gulp) forty years (honest – the first time was 1972) in venues ranging from a few thousand seats to very large stadia.   I’ve seen him with the E-Street Band, as a solo artist with another band, and even all by himself doing a one-man show.  The music is always great but there was something else that hit me about all of those shows that reminded me of a business point this morning. Continue reading

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Filed under Helpful Hints, Thinking Aloud

The Food Court

La Feria del CCCT, Chuao, Caracas

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For today’s Foodie Friday Fun post I want to talk about what the food court tells us about media.  I know – exactly what you were thinking about yourself.  But there really is an analogy in there.

I’m sure you’ve wandered around the mall and as you get to the food court you’ve had folks come up to you with samples of food.  Maybe you had the same experience at the supermarket or Costco.  Sampling isn’t exactly a new strategy, even in media.  Movies have been giving away samples – the “coming attractions” – for as long as I can remember.  So what’s different and why is it important? Continue reading

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Filed under digital media, food, Thinking Aloud