Category Archives: Consulting

Icy But Passable

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I drove home late last night (or early this morning – I’m never sure when one ends and the other begins) in sleet. The roads were really slick and you could see the ice pellets accumulating toward the side of the road where people hadn’t driven yet. Which of course got me thinking about business or, more specifically, the business climate today. Continue reading

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Filed under Consulting, Helpful Hints, Thinking Aloud

Dripping The Business Away

A wooden bucket as made by a white cooper in 1...
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Sometimes things that go wrong in a business are hard to find. Sometimes we don’t even know they’ve gone wrong. It’s easy to spot the employee that disrupts a vibe of a department or the salesperson who isn’t producing. Other problems are much more insidious and require a deeper dive by management.  The problem is that unless the business is under performing as a whole some managers are happy just to mosey on down the road. Continue reading

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Filed under Consulting, digital media, Helpful Hints, Reality checks

Everybody’s an Expert?

Here is an interesting post from Mitch Joel of Twist Image to start the new year. It’s all about separating the wheat from the chaff in the new media strategist space. After all, what does one need to be an expert here in our digital playground? A Twitter account? A nice Facebook page? Mitch’s point is that almost anyone can set up shop and call themselves an expert but that not everyone who does so is even remotely qualified.  Continue reading

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Filed under Consulting, digital media, Helpful Hints, Reality checks