Today’s title might have been seen as an oxymoron just a few years ago. I mean, the notion of a “book” without paper was as unrealistic as book publishers graciously declining to publish an author’s work and doing so promptly.
Then came e-readers which some said would hurt the book industry. As with the music business, book publishers did whatever they could to prevent digital downloads of books by charging exorbitant prices (the same prices as if the book had to be printed on paper) and refusing to allow certain titles to go digital. With the Kindle and other reading devices reaching scale (roughly 15% of American readers have one), the industry has come to recognize that porting content to another platform may be disruptive in the short-term but potentially a great thing over time. Want more proof? Continue reading