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Collaborations

Clarence Clemons

Image by AWKWORDrap via Flickr

Sad news this morning about The Big Man, Clarence Clemons. Reports are that he had a stroke over the weekend and isn’t doing well. This got me thinking about The Boss, of course, and another article from Rolling Stone (thanks Phil) that a friend posted in their Facebook stream about some great musical collaborations Bruce has had. In my mind, none is better than that with Clarence (OK, maybe with Steven too) and I’m hoping this illness is just a bump in the road.

Of course, the collaboration article got me thinking about business and let’s see if you agree. Continue reading

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Filed under Thinking Aloud

We’re All Yentas

This post has nothing to do with Barbra Streisand movies or characters in musicals. It has to do with us, or at least most of us. We’re yentas. In fact, we’re in the golden age of yentas and that can be a very good thing if you’re a marketer who embraces it.
My grandmother used the term in the sense I mean it: a gossip. Oh sure, she had old women in mind when she’d proclaim someone to be one but today age has nothing to do with it. The more common marketing term might be brand advocate or influencer but to me it’s all the same thing and if you’ll stay with me a minute, I can explain. Continue reading

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Filed under digital media

A Brief Plea To The One On The Phone

Phone Man

Image by KB35 via Flickr

Maybe it’s a lack of respect. Maybe it’s just that too many of us were raised believing that we were the center of the universe and could do no wrong. Or maybe it’s just that I’m too damn old and I don’t get it. But someone, as Ricky used to say, has some ‘splainin’ to do.
Been on a train lately? Or how about in a checkout line? Waiting for movie tickets? Then you’ve probably seen – or heard – it too. Let’s discuss. Continue reading

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Filed under Helpful Hints