Once again we find great business lessons in the world of politics. It’s not really that far-fetched, by the way, that I keep making these comparisons. How often do you hear about politicians as products? Anyway – today’s lesson has to do with sending out messages by your actions that are different from the actions your words suggest would be in tune with your brand identity. Continue reading
Category Archives: Helpful Hints
Chickens and Eggs
There is no doubt that changing economic conditions force changes in business operations. Unfortunately, as things have been turning sour, a number of digital businesses have been downsizing. In fact, ClickZ is beginning to track what’s been going on with respect to industry layoffs although I think their numbers are way low. However, it does raise an interesting question. Continue reading
Filed under Helpful Hints, Reality checks
Comfort Food
Everyone has something they eat that evokes happy memories. Something that makes you feel warm and safe even if you don’t quite know why. It could be something your Mom cooked for you when you were sick or down. It could be something you associate with a meaningful experience. But everyone has one or two or maybe more. Continue reading
Filed under food, Helpful Hints
Consult Keith 