What if you made a product that was wildly popular but your business wasn’t set up to make any money off of it? Suppose that millions of consumers were using what you made but because they were doing so in a manner different from what you had built your business to support, you were going bust? I think you know where I’m heading with this but let’s just make sure. Continue reading
Tag Archives: newspaper
Full Disclosure
I’m not sure if this goes into the “well DUH” file or if it’s actually a good reminder. You’ll have to tell me. I’m talking about the FTC‘s publication of some new guides for bloggers with respect to disclosing relationships they may have with those companies or products they review. In a nutshell, bloggers are advised (they’re not actually rules or pay a fine) to say if they’re being given free product or paid somehow for their review by the reviewed entity. Those same standards don’t apply to “traditional” media such as newspapers. There is a good explanation of the arguments here and of course the blogosphere is buzzing but to me it’s a whole lot of “so what.” Continue reading
Filed under digital media, Huh?, Reality checks, Thinking Aloud, What's Going On
Be Nice
Interesting pickup today by the folks at Lost Remote about an ad campaign run by The Austin Statesman. They’re using TV commercials to rip TV news as you can see from this video
I’ve got a number of issues with this. Continue reading
Filed under Helpful Hints, Reality checks, Thinking Aloud, Uncategorized
Consult Keith 