Here is an interesting post from Mitch Joel of Twist Image to start the new year. It’s all about separating the wheat from the chaff in the new media strategist space. After all, what does one need to be an expert here in our digital playground? A Twitter account? A nice Facebook page? Mitch’s point is that almost anyone can set up shop and call themselves an expert but that not everyone who does so is even remotely qualified. Continue reading
Tag Archives: management
My I.T. Department
- Image via Wikipedia
One of the joys of being self-employed and a one-man band is that I know the guys that run all the departments. The head of finance is lost sometimes but he has good people to call. The head of marketing seems crazy but he gets results. The Chief Strategy Officer is a genius. The travel office is a mess. We outsource legal. And then there’s I.T. Continue reading
Filed under digital media, Reality checks
Who Are You?
On the Internet, nobody knows you’re a dog. A classic cartoon, I know, but 
also a sad truth about a number of our interactions in cyberspace. In particular, I’m thinking about Facebook, and a number of other social media apps out there which do very little proactively to prevent the type of crap about which I wrote yesterday. Continue reading
Filed under Consulting, digital media, Helpful Hints
Consult Keith 