I read two things this morning while, while superficially unrelated, raised the same issue in my warped mind. I’ll share them with you and would love to hear what you think.
The first piece comes courtesy of the 2010 Omniture Online Analytics Benchmark Survey and the second via comScore figures released by the Newspaper National Network and reported by Media Post. Continue reading
Tag Archives: Business model
Guessing = Messing
Filed under Consulting, digital media
Spirit Does It Again!
I wrote about Spirit Air‘s “our way or the highway” hijinks last year around this time. While in this post I spoke about the airline’s death by a thousand cuts mentality (maybe “death” and “airline” aren’t good in the same sentence), Spirit has taken things to a new low and I’m betting that this is the final straw in many consumers’ minds. Continue reading
Filed under Helpful Hints, Reality checks, Thinking Aloud
Content Tapas
I love tapas. You probably do too although you may not think of them as such. In Spain, these are little plates of food – a few bites – that traditionally have been eaten while you’re at a bar. In Italy, particularly in Venice, they’re called cicchetti – bite sized appetizers. Bar food. Go on, admit it. How often have you looked at a menu and ordered 3 or 4 appetizers while skipping an entrée? They’re the stuff of which great bar hopping experiences are made. Meals you eat in snack-able portions. We’ve become a culture of snackers, and it’s not just in food. Continue reading
Filed under digital media, food, Thinking Aloud
Consult Keith 