Monthly Archives: April 2013

The View From The Bench

Great game played by Michigan and Louisville last night in the NCAA Men’s Basketball Tournament.  It was everything a championship game should be for the most part: great action, close scoring, and some interesting story lines.  I wish that two things had been different   the officiating had been better (both teams got screwed on a number of incorrect calls) and that the Wolverines had won.  However, besides an excellent evening’s entertainment, I got something else out of the game I’d like to share.

Stretching before the 2006 NCAA Men's Division...

 (Photo credit: Wikipedia)

Two players – Luke Hancock and Spike Albrecht – were the stories of the game in many ways.  When Michigan’s star guard got into early foul trouble, Albrecht came off the bench and scored 17 points before halftime.  For a kid who averaged under 2 points a game, that’s quite a performance.  Hancock went him one better with a performance off the bench that was so good he became the first non-starter to be named Most Outstanding Player of the Final Four.  Both players made an excellent business point which is today’s thought.

There are a dozen players on a basketball team and yet only five play at once.  Generally the rotation of players, barring foul trouble or injury, isn’t more than seven.  Still, every person on the bench needs to stay ready.  Every sport has a crew of backup players – those who, for one reason or another, don’t play as much on game day but are integral parts of the team.

It’s the same in business.  Every person on the team needs to understand the game plan and keep their skills sharp even if the plan isn’t for them to be the main players that day.  I wanted “bench” players on my business team who understood that their job went beyond the time when they were front and center.  When you’re out of a game for a spell, your job isn’t to rest.  You have a wider perspective – you can see the entire floor or field.  Help your team with your observations.  For business, this means, for example, reading drafts of presentations carefully and offering suggestions  not sitting around pouting because you’re not the one giving the show.  Who knows – like Albrecht and Hancock, you might get a chance when you least expect it.   Be ready – the chance may not come a second time.

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Important Isn’t Always First

Suppose you wanted to build a business.  It would be important to have an excellent business plan and hire great people to execute that plan.  Finding great candidates and getting them on board would, therefore, be important too.  But suppose you wrote up your plan and hired those people.  Where would they work?  How would people communicate with them under the auspices of your business?  How would you collect and distribute money?  Before you hired, you’d want to set up the legal entity that is your business, establish a domain name, and set up an email system.  Important isn’t always first.

Let me give you another example.  Suppose you come up with a great idea – a music player that can hold thousands of songs and can fit in your pocket.  In 1998, the first MP3 players came out, but it wasn’t until 2001 – when the first iPod came out – that they took off as consumer must-haves.  Why was that?  Because the iPod got it right – they married the player up to excellent software and fabulous aesthetics.  In this case, getting it right was more important than being first.  I’d argue, however, that the first thing one should do when designing a new product or service IS to make it great – I’m not a huge fan of the “get something out then pivot” school.  Fast is important to investors in a lot of cases.  First, create something excellent.

Many people fail to recognize that distinction in the heat of battle.  We all have a tendency to prioritize based on what seems important without  thinking as much about what needs to be first.  It is a frustrating process when what seems important is delayed by what needs to come first but that’s how we produce greatness right out of the box.

A final example.  If you were trying to write a book, you’d have to think about things like tone, tense, and even where to start.  Those things come before what’s important – the writing, the plot, the character development, and maybe even the ending.  The mechanical details of a lot of what we try to do might seem boring, but without them there is no foundation for what really is important both in business and in life.

Does that make sense?

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Crowding The Pan

Foodie Friday Fun time.  Today I want to talk about the Maillard reaction.  No, it has nothing to do with ducks – those are Mallards.  This is something that goes on in cooking when heat causes the natural sugar in food to change.  You can think of it as browning although it’s a lot more complex than that.  The process creates lots of flavors and why we sear off meats before roasting or we will cook vegetables in a recipe to bring out flavors before adding other ingredients.

 

Quails browning

 (Photo credit: Wikipedia)

 

The thing about bringing out this reaction is that you can’t crowd things in the pan.  It’s why we’re often told to brown meat in batches.  You’ve probably tried to brown some ground meat and noticed that rather than browning it sort of steams in its own liquid.  It’s not brown – it’s kind of grey.  The same problem occurs in baking – too many cookies on the sheet and they don’t cook properly.

 

The fix is pretty simple:  give everything a little space and take a bit more time as you plan out your cooking time. Give your food plenty of room to move around in the pan, and let it cook in a single layer.  Which is, of course, the business point as well.

 

We often crowd people with too many tasks and a multitude of instructions   As businesses we often put too many things into our figurative pan.  Rather than getting the reactions we want (nice even browning with a lovely fond on the bottom of the pan) we get a soggy grey mess or soggy, limp vegetables that don’t have a lot of flavor.  We need to take a few things out of people’s’ pans or focus or business on fewer things. Give everything a little more space and allow time for things to develop properly.  Of course, there are those cooks who think they can skip the searing altogether.  That’s a big mistake which you recognize once you’ve done that and tasted the results.  Business takes time and there are certain steps that you can’t omit if you want a great product.

 

We’re all under a lot of pressure for results, both in the office and in the kitchen.  Overcrowding the pan in either place might get us where we want to go more rapidly but the results are inferior.  No one wants “OK” as a response, not when “WOW” is sitting there waiting.

 

How full is your pan?

 

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