It made news a couple of months ago when Ashton Kutcher hit the million follower mark on Twitter. Since then, he’s been joined by Ellen, Oprah, Jimmy Fallon, and as of this writing 19 others at the million mark. By the way, I only have 999,600+ to go – feel free to follow. Continue reading
Tag Archives: marketing
Stoopid
I’ll admit that I’m not the brightest guy in the world but it’s apparent even to me that suing your customers is a bad idea no matter what business you’re in. When you’re in a business that is struggling due to a sea-change in the economic model under which you’ve operated, alienating the customer is tantamount to suicide. And yet… Continue reading
Filed under digital media, Helpful Hints, Huh?, Reality checks
The Big Picture
I received a bill yesterday from the folks at Exxon/Mobil. It’s my regular monthly credit card bill except this one wasn’t so regular since the $50 bill also had a $35 fee appended to it because apparently the payment got there a day late. OK, so maybe I should have told the bank to send them the money a day earlier but I didn’t and, frankly, the business lesson isn’t about the bank and electronic payment. Continue reading
Filed under Helpful Hints, Thinking Aloud
Consult Keith 