Tag Archives: life lessons

October 14, 2013 · 9:29 am

Columbus

It’s Columbus Day here in the US.  While in many places (generally those with large Italian populations) the day is celebrated in a larger public way, it goes unnoticed in many communities.  Too bad since I think we need to pay a lot more attention to the things Columbus teaches us about business.  First, a little history.

Christopher Columbus, the subject of the book,...

(Photo credit: Wikipedia)

Cristoforo Colombo was born in Genoa and is generally credited as having “discovered” America.  We know, of course, that he wasn’t the first European to set foot on this continent (that would have been Leif Ericson) though he certainly did it more publicly and more often than anyone else and he succeeded in bringing the Americas to the attention of the European powers.  He’d been a sailor nearly his entire life.  Though he lacked much formal education he read a great deal including some very sophisticated (for the time) books about astronomy, geography, and history written in multiple languages.  Through them and his world experience at sea, he came up with the notion that the distance between Europe and Japan would be considerably shorter if one went West rather than East.  The Americas were a kind of happy accident that turned up en route.

To be able to make that voyage, Columbus had to raise a great deal of money and spent almost a decade after he developed his theory finding investors.  That was made difficult because many of those advising the investors were dead certain Columbus was wrong and passed on the opportunity.  Any of this sound familiar?

A curious mind hungers for information and actively seeks it out.  That leads to innovative thinking that’s years ahead of anyone else’s.  From that thinking a business plan is developed and it takes a long time to get others to believe in the notion (and to put their money where their belief is).  The plan, once it moves forward, encounters an unplanned opportunity (he wasn’t looking for natives in the various Caribbean islands when he started!) and pivots to take advantage of it.   I suspect you could use those few sentences to describe any number of successful businesses or products.  That would make them all pretty good things for us to celebrate this Columbus Day as business folks, wouldn’t you agree?

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October 10, 2013 · 10:19 am

I Wonder…

When I talk about meeting new people or potential new hires, I always look for two things which are related to one another. The first is how curious that person is while the second is how they translate the results of that curiosity into cogent thinking. I suppose when I’m hiring I push this second point a little and try to get at how that thinking translated into action (and results). Both of these things come down to that person’s ability to wonder.

The Thinking Man sculpture at Musée Rodin in Paris

(Photo credit: Wikipedia)

It’s nice to respect the thinking that got a business or individual to where they are.  For some businesses, continuing to move forward on the basis of the usual patterns of thought can work.  For many, however, it won’t.  Markets change as do market conditions.  More importantly, the technological changes of the last decade and a half have ripped apart and rebuilt almost everything we thought we knew about how to interact with those markets.

The best way to approach business today is with a strong sense of curiosity.  We need to use one phrase a lot:  “I wonder…”  I wonder what would happen if we skipped a trade show and used the money to throw a golf outing.  I wonder what would happen to our sales if we took money out of TV and put it into search and I wonder if the drop in our unaided brand awareness is a big deal.  We need to maintain a mindset I try to foster in brainstorming sessions.  No idea is a”bad” idea.  Maybe some aren’t feasible as expressed but perhaps lurking inside that idea is a nugget of innovative thinking brought about by wondering about a topic.

Ask questions.  It’s a great social media strategy, by the way, since your audience is probably wondering about some of the topics that might help your business grow.  As an aside, it’s an important mindset for us to maintain as people – and citizens – as well.

If you can find a minute or two today, start wondering.  Ask questions.  Don’t dismiss the answers you get out of hand no matter how unfeasible or silly they might seem.  Start a sentence with “I wonder…” and see where it leads.  If you get a chance, tell me how you made out, because I wonder what you think!

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October 1, 2013 · 9:50 am

Any Road

TunesDay, and today it’s one from my favorite Beatle, George Harrison. I was reminded of this song the other day (listening to Further’s version of it) and I knew instantly it was something for today on the screed.  The song is “Any Road” which was written in the late 1980’s but not released until 2003 after George’s early passing in 2001. In case you’re not familiar with it, have a listen:

This one speaks to me both on a personal level as well as to me as someone who works with businesses.  Let’s see if it does to you as well.

But oooeeee it’s a game
Sometimes you’re cool, sometimes you’re lame
Ah yeah it’s somewhere
And if you don’t know where you’re going
Any road will take you there

That’s sort of it on a personal level.  We all have our ups and downs and probably need to focus more on the journey than on the destination.  I went through school knowing I’d be a high school English teacher.  40 years later, I’m a teacher of a very different sort.  I wasn’t quite sure where I was going (and I’m still a trifle confused) but I’m very happy about the road that took me here.

But oh Lord we pay the price
With the spin of the wheel with the roll of  the dice
Ah yeah, you pay your fare
And if you don’t know where you’re going
Any road will take you there

Thinking about that with respect to business, my immediate response was  “well, that won’t work – businesses need far more focus.”  Then I thought of all the great businesses and products that were born out of not knowing where they were going.  The microwave oven, the Post-It note, penicillin, Teflon, the Slinky and others were all accidents.  The inventors didn’t quite know where they were going but the road took them there.  Today we call it “pivoting” but I like George’s notion of it better.

Maybe that’s the point of the song.  Staying calm and focused despite a sense of not exactly knowing where the journey ends is a far better idea than a stubborn adherence to something that might not be working.  Open minds about destinations can erase doubts since the doubts surface when we’re thinking we’re lost.

What’s your take?

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