Tag Archives: Employment

Do We Really Want Mullets?

Anyone remember the mullet? You know what I’m talking about: the haircut that’s “business in the front, a party in the back.” I think the last time the mullet was popular was when it was sported by members of the Pittsburgh Penguins when they won The Stanley Cup in the early 1990’s. Since then, it’s become more of an object of ridicule than a hairstyle to be admired. I think we’ve come to recognize that we can’t be both businesslike and a party at the same time.

I thought of the mullet the other day when I read that Facebook was testing resume-building features so that users can share their work history with their Facebook friends. They’re obviously trying to hone in on a space dominated by LinkedIn. The curious thing is that your “resume” doesn’t really display. It seems as if Facebook is simply gathering the information which one can assume they’ll use to fuel a service for headhunters and active job seekers. There’s actually a couple of points we can think about here.

The first is that most of the people I know (myself included) use different social sites for different purposes. Many of my Facebook friends are not work-related. We’re not generally connected on LinkedIn. I don’t cross-post (other than the screed) content on the two sites since I don’t especially think my business contacts care about what food I’ve eaten or what concerts I’ve attended or my political views. Conversely, I don’t bore my non-work friends with the three or four business-related articles I might come across that I find interesting.

From what I can tell, most users can distinguish between the appropriate content for the two sites. Frankly, I think Facebook knows way too much about each of us anyway, and I’m not sure that I want them to know much more about my work life, my contacts, or anything else I keep in the workplace. I certainly don’t want potential clients considering anything other than the professional qualifications available to them on LinkedIn – not my musical tastes, not my politics and not my sad attempts at humor with friends.

More importantly, every business needs a focus. Facebook, in particular, seems to have decided that anything is fair game. They’re trying to out video YouTube, to out marketplace Amazon, and to compete in areas such as food delivery. In the meantime, they can’t even decide if they’re a media business (hint: they are).  Each of us needs to figure out what business we’re in so we can channel our resources, focus on our competition, and understand what problems our solutions can solve to serve our customer base. Chasing the next shiny object or growing beyond our core competence generally is more trouble than it’s worth. That’s how we end up with a mullet and is that what we really want?

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Filed under Consulting, digital media

Hiring Cast Iron People

It’s Foodie Friday and this week I want to dwell on cast iron pans. Hopefully, you own a couple and they’re not sitting in some drawer rusting away. What I’ve been thinking about today is how there are some real misunderstandings about cast iron and how a number of those misunderstandings have equivalencies in how some folks look at employees. Let me explain.

Those of you who don’t use cast iron regularly probably have a few misconceptions. You think that it’s an outdated technology and newer types of pans are lighter and have better non-stick surfaces. You feel that cast iron is temperamental. You can’t wash it with soap and water and as a result, it always has a gross sheen of old cooking oil and other gunk on it. You fear using anything metal on it in case you disrupt the non-stick surface. Finally, you fear cooking acidic food such as tomato sauces in it because the acid will result in an off taste as it interacts with the metal.

None of the above is true. Well, ok. The pans are heavy. I have a 15-inch cast iron skillet that requires a back brace to lift. But it makes a roux like no other pan I have. It took a while to learn how to use cast iron properly. It doesn’t heat evenly but it holds heat fantastically. Because of that, it puts an amazing sear on anything. It can go from stovetop to oven with no fear. I wash mine with soap and water all the time and the non-stick surface is fine. Why? Because it’s not old oil that creates the non-stick. It’s a layer of polymerized oil that has already bonded to the surface. That is also why I cook acidic foods in it without issue as well. The more I fry it in the better that layer becomes. So what does this have to do with business?

We often look at people much as we look at cast iron pans. We think that people who are older can’t have the properties that make them valuable. We hear rumors they’re difficult and that they’re temperamental. We don’t think they are versatile enough to deal with any situation. We hear they require constant care and maintenance. None of those things are true, at least not to a degree that’s any worse than we face with any demographic. The reality is that more experienced people can often perform a multitude of tasks and, like cast iron, get better at them over time and with use.

There is one other thing cast iron has that’s extremely valuable. It’s called emissivity, which is its tendency to expel a lot of heat energy from its surface in the form of radiation. Not only does it cook what’s in contact with its surface but also the food above that surface (think roasting). Who wouldn’t want an employee that radiates high energy to those around them?

If you have a cast iron pan in a closet someplace, take it out, clean it up, reseason it, and put it to work. Not a bad thought for the underutilized experienced employee in your midst either!

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Filed under food, Helpful Hints

Hurt Feelings And Non-Competes

For our Foodie Friday Fun this week we have a bit of legal drama. I’ve mentioned several times before in this space that I am a fan of Cook’s Illustrated and have learned a lot about food and cooking from the publication. It was run for its entire existence by Christopher Kimball whom you may know from TV. He left the company a while back and has started his own publication (and media platform) called Milk Street. A few days ago,  The Boston Globe reported that America’s Test Kitchen (the corporate parent) is suing Kimball. Why?

Cook's Illustrated

(Photo credit: Wikipedia)

A lawsuit (filed) Monday against Kimball in Suffolk Superior Court, accusing the firm’s most prominent former employee of disloyalty, saying he “literally and conceptually ripped off America’s Test Kitchen.” “He kept on saying he wasn’t going to compete,” said Jack Bishop, chief creative officer at America’s Test Kitchen. “I took him at his word. I think everyone on the board was taking him at his word.”

Hmm. As with most legal spats, there are two versions here that contain much of the truth but THE truth lies somewhere in between. For our purposes, what can we learn that’s applicable to your business?

First, what Kimball appears to have been doing was planning his next venture for some time while he was still employed at ATK. If you’re employed, are you never to think about your next job? Headhunters call people all the time and many startup founders were employees someplace else while they developed their new company’s business plan. It’s unrealistic to think that the folks who work for us don’t look around to see what else is out there. What we can do is to make the choice to leave extremely difficult by keeping them happy, motivated, as well-paid as they could be anyplace else, and continually growing in their jobs.

Second, there doesn’t seem to have been a non-compete in place. This isn’t legal advice but you should be aware that non-competes are generally not enforceable if they’re signed after someone begins working for you without some additional compensation to the employee for having signed. The point of a non-compete for the company is to protect trade secrets and to protect against unfair competition. “Trade secrets” really have to be  proprietary and should be kept secret. They’re not secrets just because the employer says they are. Is ATK doing testing in a way that no one else is? Nope. One look at Serious Eats will show you that.  Have they found a secret business model? Nope. On the other hand, Kimball is alleged to have used ATK’s mailing lists to help start his new venture. That is theft and way over the line. Before you demand someone sign a non-compete, be sure that you have something that’s protectable and have the employee sign the document BEFORE they start work. If you’re adding one retroactively, be sure you give the employee something in return.

Finally, the new magazine just came out and the suit says it  bears a striking resemblance to Cook’s Illustrated, right down to its 32-page size. I got my copy the other day and it’s similar but not the same. You can’t protect look and feel, and clearly, it’s original content (not plagiarized) so a good part of this seems to be hurt feelings. Our jobs as managers and businesspeople are to make feelings of that sort a rarity. Treat your co-workers at least as well as you’d treat a customer (and you know how I feel about that!).

I don’t know which side I’m on but I do know that the entire matter could probably have been avoided with better communication and a lot more transparency. I’m pretty sure that the legal fees each side will incur are a good chunk of what either might have given or received had they talked this through. Better idea, don’t you think?

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Filed under food, Helpful Hints