When you go to a restaurant, they don’t charge you only for the cost of the ingredients used in preparing whatever it is you’re eating. In addition, you’re paying for the preparation of those ingredients, the people who serve you and see that you’re comfortable, the building itself, and a profit margin. What you’re really paying for is the value added by the kitchen staff to those ingredients and the rest of the staff in serving them. Continue reading
Filed under digital media, Thinking Aloud, What's Going On
One of the most discussed areas in the digital world is mobile. I’d put the fuss about it right up there with conversations about how Twitter is going to make money or if Facebook is going to crowdsource its Terms of Service.
The mobile conversations tend to center around when mobile ads, and mobile video especially, are going to take off. It’s always around the corner. Well, I think that time has come but maybe not for the reasons you expect. Continue reading
Filed under digital media, Thinking Aloud
I spoke this morning with a friend who is writing an article for a respected trade publication. I know – “why is he talking to Keith,” you’re wondering, if it’s that respectable. Thanks for that. Anyway – his subject was streaming high definition video and he wanted to discuss my thinking on the technical issues. It wasn’t a very long conversation because the technical issues shouldn’t be the subject of the discussion at this point. Continue reading
Filed under Consulting, digital media, Huh?
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