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I have an aversion to reading reports. Weird, right? I’ve written before about how much I read every day and those who’ve worked with me know that I’m constantly wanting to discuss tidbits of information I’ve found someplace to see if they could move our business forward. But those tidbits aren’t reports – they’re usually from the web or print publications. Really useful reports are hard to find and I have a theory as to why. Continue reading
Consult Keith 