I don’t get what all the fuss is about. Or maybe I do. See, lots of folks seem very disturbed by the fact that they’re doing the same old thing in new and different ways. Sort of like when you get a new TV and the remote is different. You’re doing the same old thing but in a different way.
“Get to the point, bozo.” Right. Radio’s the point today, the oldest of our broadcast media. It’s changing more than the others. But it’s still the same. Continue reading
Filed under Consulting, digital media
Way back in the day on the web, we’d go “surfing” – gliding from site to site, going with the flow. There wasn’t enough “stuff” to take up too much time, a lot of it was drivel, and it was all NEW!
Things have changed a lot in 15 years. Users don’t surf any more – it’s mostly task-oriented work. That’s way making content “discoverable” is so important. I think getting content organized for users is just as important and another new, pretty good example of that opened up the other day. Continue reading
Filed under digital media
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