Tag Archives: Food industry

Food Prices

Let’s think about what’s been going on with food prices this Foodie Friday. I do the bulk of the food shopping so I might be more attuned to both the food supply and food prices than many of you, I get that. However, this is something that affects us all (unless you don’t eat, which is another issue altogether).

You’ve probably noticed that your grocery bills have gone up steadily over the last six months. That’s been due to the pandemic. You’ve read about the problems in meat processing plants as well as shortages of many other items due to supply chain disruptions and the shift from many of us working in an office (and eating meals away from home) to working at home (where we’re supplied by grocery stores). You’ve probably also recited the “supply vs. demand” mantra to yourself as prices rose, as the supply of some food items diminished, and the demand grew.

What you might not realize is that many of those issues have gone away. Have prices fallen? Not so much although they are down a little from their peak. As an NBC News article said:

Pandemic grocery prices shot up like a rocket and fell like a feather, even after supplies recovered. While the average price of ground beef was down by over 9 percent last month, shoppers are still paying nearly 13 percent more than they did in January.

Do I think it’s all price gouging or companies taking advantage of a horrible situation? No, not all of it, but you can’t help but wonder why prices for many items that are in abundant supply remain high. An analysis of consumer price index data for February through June, conducted by 24/7 Wall St., is shedding some light on the exact items that are driving up your grocery spending the most. According to the analysis, you’ll find that foods like dried legumes, peanut butter, ham, and potatoes have seen a price increase of 7% or more. However, the five items that top the price-growth list are mostly found in the meat aisle. Hot dogs, chicken, pork chops, and most beef cost quite a bit more than they did pre-pandemic even though, based on what I see in the stores I patronize (and supported by the data I could find), the shortages are pretty much over.

I think we’re all aware of the unemployment situation and the fact that the support system for those folks who’ve been fired or furloughed is shaky at best. Food insecurity has been a problem in this country pre-pandemic and it’s only been exacerbated. I also get that many variables go into establishing the price of foods in grocery stores, including costs to the grower, the processor, the manufacturer, the distributor, and lastly, the retailer. Increases in food prices are driven by dozens – if not hundreds – of different factors. But I also see that the food producer stocks are doing pretty well, and they’re still paying dividends. Maybe now is the time for them and others in the food chain to think about putting the customers ahead of shareholders, at least in the short term? Is taking a short-term hit or foregoing a dividend a fair price for supporting your customers and building goodwill?

Now, ask yourself a similar question.

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Filed under food, Thinking Aloud

My Signature Dish

Foodie Friday and it’s time to plan out the weekend. I’ve got some friends arriving during the week and they’ve already asked for some very specific things to eat. Not because they’re picky eaters but because I’ve served them before and they seem to consider these things as signature dishes of mine.

If you watch “Beat Bobby Flay” on the Food Network, the heart of the competition is when a chef names his or her signature dish and competes against Bobby who tries to improve on the chef’s version. Sometimes Bobby does just that, usually by making it his own. He’ll add some different spices or honey. He’ll plate it more attractively or top it with a relish that brings out the dish’s flavor. When you think about it, Bobby is altering the chef’s signature to make it HIS signature. It’s not forgery; it’s uniquely his.

That’s something each of us should be asking ourselves about our own business. First, what’s MY signature dish? What do I make in a way that is truly mine? No chef walks on Bobby’s show and announces some dish that the chef has made up. It’s always something standard – bouillabaisse, green chicken curry, veggie burgers, or any one of hundreds of things you can find on many menus. The chef is known for cooking it in their own unique way. What are you known for that may be done by others but not as well or as uniquely as you?

If you can’t really answer the question, that might be something you want to spend some time and develop. When you’re basically a commodity, you have very little room to compete on anything but price. If market demand is overwhelmingly high, you’re fine. When it’s not, you’re in trouble.

Your signature dish is you. It represents your style and identity. It becomes a part of how others see you. If your business doesn’t have one, you need to get in the proverbial kitchen and get to work developing one. Sooner rather than later, please!

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Filed under Consulting, food, Helpful Hints

Feeling Fit

This Foodie Friday, it’s about chickens and eggs. Putting aside the age-old question about which came first, I read something interesting about them the other day and I thought it pointed us all in a good direction.

Before we get into our topic at hand, let me ask you if you wear any sort of device such as a Fitbit? I only started wearing one about 9 months ago but I’ve learned quite a bit about how my body works. For example, I have a very low resting heart rate and I generally fall within the norms for men my age when it comes to my sleep pattern. It’s also helpful when it comes to tracking how much exercise I get and I was surprised to find that walking up and down the hills of my golf course is equivalent to walking up and down 60 floors.

It turns out that we can use Fitbit-like devices for other things, one of which is to improve egg production without chemicals. Scientists at the University of California have found that a Fitbit-like device worn by farm chickens may help combat insect infestations and eventually increase the production of fresh eggs. The tiny device tracks bird behavior rather than steps. It measures a chicken’s distinct actions, such as biting, pecking, and preening. Chickens who engage in more feather cleaning are more likely to have infections, and the data can help farmers track down affected chickens before an infestation spreads to the whole flock.

It got me thinking about how we tend to take whatever measuring we’re doing in business for granted without actually spending time thinking about if there are things unmeasured that could be useful or if we could measure things in a different way. Many of the analytics we’re used to seeing are, frankly, pretty useless. Marketing investment is justified based on activity (GRPs, Impressions, Reach, etc.), and not based on outcomes (Revenue, Loyalty, Intent, etc.). The chicken producers are smarter than that. Their focus is on the outcome – more eggs.

We need to think about what we measure in terms of purpose and not just in terms of output. We need to reframe our thinking. And I must be pretty passionate about this because according to my Fitbit, my heart rate is up a full 3 beats per minute as I’m writing this!

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Filed under Consulting, food