The Early Warning System Is Going Off

There’s always a scene in movies about some epic disaster during which an early warning system goes off.  A young scientist believes a comet will hit the Earth but the older scientists tell him he’s nuts.  A tsunami monitor goes off when there are calm seas and the woman watching it disregards the information.  You know the drill.  As the audience, we know that disaster is coming but those who have the information are blissfully unaware until disaster strikes.millennials-broadcast

I thought of that as I read a couple of articles the other day.  The first is from the good folks at Poynter who reported on some research the NY Times did.  Quite an eye-catching headline:

Thirty-four percent of millennials surveyed watch mostly online video or no broadcast television, new research from The New York Times says.

Now granted, the study was among 4,000 current users of online video so one could argue, like the woman watching the calm sea, that the sample is skewed.  The again, given the high percentage of young folks that are online video watchers, I’d listen.  After all, cord cutting is no longer dismissed as the rantings of some early adopter lunatics.  There are numbers that prove it’s for real, especially since we’re not talking about “cord-nevers” – young people who never had cable TV – just a broadband connection for streaming.  As one report had it:

While 3.2 million new U.S. households were set up in the last three years, the paid-TV industry only added 250,000 subscriptions in that same period.

Not so good.  And if that’s not a loud enough alarm, here comes the near-miss fireball from out of the sky that gets everyone’s attention, courtesy of our neighbors in the Great White North:

The Canadian government will soon require cable and satellite television providers to make it easier for customers to buy only the channels they want rather than pay for bundles, the country’s industry minister said on Sunday.

“We don’t think it’s right for Canadians to have to pay for bundled television channels that they don’t watch. We want to unbundle television channels and allow Canadians to pick and pay the specific television channels that they want”

Sound familiar?  It should, since it’s the same fight that’s been brewing here for several years and which intensifies each time your cable or satellite bill goes up.  Cable executive are rightly scared that their penetration into the household base will fall, making subscriber revenues drop and ad sales impossible.

Young people tuning out in droves.  The fundamental business model under attack.  Have we reached the end of the TV world?  Not yet.  But in my mind the early warning systems are howling.  What do you think?

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Better

Ready for a two-fer TunesDay? Today I have two songs that deal with the same issue – our approach to the world and, therefore, how we’re likely to approach business as well. The first is from The Kinks, who are probably better known for Van Halen‘s interpretation of one of their songs (You Really Got Me) then they are for creating some of the most innovative music of the late 60’s and the 70’s and 80’s.  The second one is from The Boss, mostly because it hits on the same theme, I love his music, and its my screed!

First The Kinks:

If you’re ever feeling a little down, this might just be the uplift you need.  I don’t know of a more positive song.  The core of it is contained in these lines:

Be an optimist instead,
And somehow happiness will find you.
Forget what happened yesterday,
I know that better things are on the way.

And that’s really the business point as well.  Unsuccessful people tend to look externally, in my opinion.  The market is bad, a competitor cut prices, a key employee just left, what can we do?  There are always things out of one’s control that are the root of the problems the business is having. As the song points out, a positive attitude lets happiness – which in business is often measured by success – find you.

The Boss weighs in:

What’s so interesting about this song – one of Bruce‘s most positive – is that it was written when his life was kind of confused.  He had dissolved the E Street Band and left New Jersey to live in California.  He had gotten divorced and had changed the style of his music and none of this was well-received by his legion of fans (me among them!).  In the midst of that time, this:

These are better days baby
These are better days it’s true
These are better days
There’s better days shining through

Maybe it’s a lost soul trying to convince himself that everything is fine or maybe it’s a man who faces each day sounding a positive note on whatever may come.   It’s the same point Ray Davies is making in our first song – being an optimist at heart leads one further along in life and in business because, as Bruce puts it “it’s a sad man my friend who’s livin’ in his own skin/And can’t stand the company.”

Make sense?  Oh – extra credit:  In September 2010, Ray Davies released “See My Friends”, an album of reworked classic Kinks songs, which contains a duet of ‘Better Things’ with Bruce Springsteen.  The streams converge!

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Columbus

It’s Columbus Day here in the US.  While in many places (generally those with large Italian populations) the day is celebrated in a larger public way, it goes unnoticed in many communities.  Too bad since I think we need to pay a lot more attention to the things Columbus teaches us about business.  First, a little history.

Christopher Columbus, the subject of the book,...

(Photo credit: Wikipedia)

Cristoforo Colombo was born in Genoa and is generally credited as having “discovered” America.  We know, of course, that he wasn’t the first European to set foot on this continent (that would have been Leif Ericson) though he certainly did it more publicly and more often than anyone else and he succeeded in bringing the Americas to the attention of the European powers.  He’d been a sailor nearly his entire life.  Though he lacked much formal education he read a great deal including some very sophisticated (for the time) books about astronomy, geography, and history written in multiple languages.  Through them and his world experience at sea, he came up with the notion that the distance between Europe and Japan would be considerably shorter if one went West rather than East.  The Americas were a kind of happy accident that turned up en route.

To be able to make that voyage, Columbus had to raise a great deal of money and spent almost a decade after he developed his theory finding investors.  That was made difficult because many of those advising the investors were dead certain Columbus was wrong and passed on the opportunity.  Any of this sound familiar?

A curious mind hungers for information and actively seeks it out.  That leads to innovative thinking that’s years ahead of anyone else’s.  From that thinking a business plan is developed and it takes a long time to get others to believe in the notion (and to put their money where their belief is).  The plan, once it moves forward, encounters an unplanned opportunity (he wasn’t looking for natives in the various Caribbean islands when he started!) and pivots to take advantage of it.   I suspect you could use those few sentences to describe any number of successful businesses or products.  That would make them all pretty good things for us to celebrate this Columbus Day as business folks, wouldn’t you agree?

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