Category Archives: food

Recipes

This Foodie Friday, I’d like to talk about recipes.  Every family has them, as does every great chef.  Obviously, the difference between the results those two types of cooks deliver is large, even if the recipes they use aren’t really all that different.  What’s the difference, then?  The answer is a good business point.  

Let’s think about music for a second.  The musicians are combining their ingredients – the various sounds their instruments can make – based on a recipe given to them by the composer – the sheet music.  Just because you have the sheet music doesn’t mean you can play the tune.   Listen to even an accomplished high school orchestra and compare the results of their playing a symphony to the New York Philharmonic or any other world-class orchestra playing the same piece.  They’re quite different.  Successfully completing the recipe – making beautiful music – takes practice and technique.

It’s the same with food.  You might wonder why many great chefs share their secret recipes so freely.  It’s because they can give you the recipe, but that doesn’t mean you can cook the meal. You make lack their skill, you may lack the quality ingredients they use, you may be missing the tools they have (try comparing a steak done in a home broiler which might be 500 degrees to a steak house steak done at 1000 degrees).  I can almost guarantee you that what you produce and what they produce, even following the same recipe, will be very different.

That’s the business point too.  Just because you think you understand a successful business doesn’t mean you can replicate it.  I can explain my business in great depth, but that doesn’t mean you can start one up to compete with me.  The key for any of us in business is to develop the things that are difficult to steal.  Your team, your culture, and your relationship with your customers and partners are good places to start.  Amazon didn’t have the first online store, but the product they produced from the same recipe as others was just better.  The iPod wasn’t the first MP3 player, and there were many issued after it, but none with the same success even though the recipe was basically the same.  There are many other examples.

Great recipes are a basic requirement for success in the kitchen and in business, but don’t make yourself crazy protecting them.  Focus on what makes you really better.  Agreed?

 

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On Cooking

This Foodie Friday, I’d like to take a moment to express my appreciation for what goes on in my kitchen.  I know for many of you, time spent there is a painful, sometimes bloody, reminder that cooking is a chore.  I don’t see it that way, and as I’m thinking about it I’m realizing that there is some business thinking that goes along with my point of view.

I love cooking.  It’s therapeutic in many ways to me.  Even though one rule in my kitchen is that an appropriate form of music is playing (as loudly as I can get away with) as I cook, it’s actually quiet.  Appropriate music, by the way, is something that corresponds to the food being cooked: zydeco when I’m cooking Cajun, country when we’re making barbecue, and the Big Night soundtrack when an Italian meal is in the offing.  Try it – your food will be better!

Back to the quiet.  Most of us have a hundred thoughts rattling around.  It’s the collateral damage of our multitasking world.  When I’m cooking, I have one focus at a time – doing my mise en place or the smells as a dish is cooking.  How often have you taken the time out of your busy business day – even 30 seconds – to do something similar?

I appreciate the physical act of cooking, just as I appreciate that I’m constantly learning, finding better ways to do things, and getting better.  I don’t like making mistakes, but I do learn from them and rarely make the same one a second time. Those are the business points too.  My cooking is improving because of experience, not because I took a few years to go to culinary school.  I have friends who did, and they’ll tell you that the reality of the restaurant kitchen is nothing like the CIA.  It’s the same with every young person, fresh out of business school.  Doing beats almost everything.

I read someplace that kitchens are where we create community, and food is all about community.  I like to think of business that way too – a community of my team, the other teams that make up our enterprise, and the customers, partners, and suppliers that make up the community as a whole.  What are your thoughts?

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A Bowl Of Learning

This week’s Foodie Friday Fun was inspired by a salad I had for lunch yesterday. Business thinking from a salad? You bet! As I keep reminding you, we can learn from everything. So what was so special and businesslike about this particular bowl of greens?

Salad with balsamic vinegar, olive oil, salt a...

(Photo credit: Wikipedia)

The salad in question was a chef’s salad of sorts, even though it went by another name. It was basically a pile of greens – some frisée, some watercress, a couple of various lettuces – topped by turkey, various salumi, chopped bacon, and a hard boiled egg. Not exactly the sort of thing that a cook would have to spend years in culinary school to develop. There was a dressing on the salad too – a white balsamic dressing that was a simple vinaigrette made with white balsamic. So what can we learn from this?

The salad was delicious. Every element was carefully chosen. The mortadella was not too fatty to throw off the balance, the bacon was nicely cooked, slightly smoky and not greasy. The egg was hard-boiled perfectly – not overly cooked so the white was rubbery. Even the salami and turkey were cut into perfectly bite-sized pieces, and they were terrific on their own. So where is the business lesson in all this goodness?

Even the simplest product or service can be great if it’s executed properly with the highest-quality materials. A kid could put this salad together (although you might want to cut the meats up for them) but an expert had to choose each ingredient. The cooked elements – again, very simple – were done to perfection. There wasn’t too much dressing and the salad had been carefully tossed to coat the greens without a pool of vinaigrette in the bottom of the plate.

We have a tendency in business to forget how important the ingredients are. Those are the people we hire, the simple but clear plans and presentations we deliver, and the objectivity we bring to every business decision. Every one of those ingredients needs to be the best quality we can find, since inferior ingredients mean an inferior product, even if the execution is perfect. On the other hand, imperfect execution can ruin even the best ingredients.

Simple doesn’t mean easy.  This salad reminded me of that. You?

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