Image via Wikipedia
I usually try and keep the blog light on Fridays but this morning’s topic is on the serious side. Since next week is Thanksgiving here in the US, we’re going to focus on food and so this might be the last business-related post for a bit. Please keep reading!
Filed under Helpful Hints, Reality checks
Image via Wikipedia
I saw this morning that McDonald’s is changing the packaging of their products. They’re using the outside of their “clamshells” in a different way – placing photographs and graphics of their food and ingredients, as well as playful stories and information about the products on the boxes of burgers, fish sandwiches, etc. Hungry for more?
Filed under Consulting, Helpful Hints, Huh?
Once again we find great business lessons in the world of politics. It’s not really that far-fetched, by the way, that I keep making these comparisons. How often do you hear about politicians as products? Anyway – today’s lesson has to do with sending out messages by your actions that are different from the actions your words suggest would be in tune with your brand identity. Continue reading
Filed under Consulting, Helpful Hints, Reality checks, What's Going On
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