Welcome aboard!

So, here we are. Welcome aboard.


I’d like to take a few minutes and explain where we’re going to be traveling over the next little bit, so sit back, make sure your belts are securely fastened, and relax.

My name is Keith, and I’m a guy who works with companies on using media to grow their businesses. It could be that nasty old traditional stuff like radio and TV or it could be that newfangled stuff like social media. Either way, bubba. Since it’s not about the channel.

That’s the first stop on our trip and we’ll be visiting it often. the one where companies mix up their technology, their marketing strategy, and their business. Yes, I’m talking about advice that’s probably older than you are (and only barely younger than I am) . But you would be surprised how many folks I’ve met over the years do something because it’s cool (or kewl in the last few years) rather than because it ties in nicely to their business goals, strategies, and tactics.

So that’s what we’ll look at in this blog, with a particular emphasis on the emerging media business as well as sports. I’ll probably throw in a few food tips as well since we can’t be all work and no play.

Feel free to hang out!

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