Split Personalities

All of us who are active online face, from time to time, digital overload.  As individuals, we might be active on Facebook, Twitter, LinkedIn, Google + and a host of smaller or emerging social sites such as Pinterest.  It can be exhausting – remembering to check-in, write a review, etc.  Companies and brands face a similar situation [...]

Back To The Garden

Remember the song “Woodstock“? Joni Mitchell wrote it, Crosby, Stills, Nash and Young made it famous. One lyric is We are stardust, we are golden, we are caught in the devil’s bargain, And we got to get ourselves back to the garden. I thought of that last night as I listened to an excellent discussion [...]

The Tools

I got into one of those conversations a couple of weeks ago.  You know the ones:  something is so obvious to you and yet you don’t seem to make your point clearly.  No, the conversation wasn’t about politics although it does seem as if most political conversations would fit my description.  This one was about buying search ads [...]

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