Pay Attention!

The title of this post is about the simplest advice I can give my clients. It’s SOOO easy to listen if that’s what you choose to do. Fabulous tools like Tweetdeck, the amalgamation of Google Reader and Alerts, and dozens of others are available to help you monitor your brand (and personal) reputation.  I’m always [...]

Who Are You?

On the Internet, nobody knows you’re a dog.  A classic cartoon, I know, but also a sad truth about a number of our interactions in cyberspace.  In particular, I’m thinking about Facebook, and a number of other social media apps out there which do very little proactively to prevent the type of crap about which [...]

Peek A Boo!

Image via Wikipedia You’d think that companies would learn.  You’d think that of companies engaged in digital media especially.  But I guess you, and I, would be wrong.  Because over the weekend I read about yet another company that thought it could pull one over on us all.

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